Home. It’s a little word with big meaning—and Magnolia wants to share ways to enrich yours. That’s why they created Perks! Here you can bookmark blogs, learn from creative experts, enjoy one-of-a-kind experiences, and turn friends into community through a private Facebook group. Find exclusive sales, early access to new products, and even receive encouraging notes to your inbox every now and then. The hope is for this little corner of Magnolia to feel like home. If you’re looking for the tools to get inspired and learn something new, then Perks is the place!
Contributions: 360-degree campaign strategy • integrated campaign planning •  brief writing • audience analysis
Brand Strategy – Lindsey Patterson
Creative Directors – Whitney Kaufhold, Laura Rieland 

Art Director – Joy Gallagher 
Senior Designer – Kelsie Monsen 
Copy – McGee Nall

Other work to explore:

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